How To Make Your Land More Appealing For Investors

If you have a parcel of land that you want to liquidate, you can go about it in one of two ways. You can either sell to a land buyer looking for a place they will build their next home or you can sell to investors instead, who are in the market for properties to add to their portfolio of investments. 

Depending on which way you want to go, the best practices for selling land will differ. Homebuyers and investors each represent a unique market, which means they would have different criteria for evaluating parcels of land to purchase. 

If you are taking the route of selling your land to investors, you’ve come to the right place. We’re here to give you the best tips to make your land more appealing to investors so that you can increase your chances of making a sale and liquidating your property.

1. Understand the Investor’s Market 

When selling land to a particular market, understanding them and being aware of their motivations for investing in properties will help you take all the right steps to lead to a sale. Unlike homebuyers who are after building their home in your land, investors are in it for potential financial outcomes. 

Most investors invest for the long haul, which means that they always look to the future and understand that their ROI won’t be evident anytime soon. Because of this, they invest in properties that have a slow and steady return, looking for opportunities that will help them grow their wealth. 

Knowing this motivation allows you to understand what investors are looking for and how you can upgrade and market your land to make it more appealing to investors. It will also help you attract and find the right buyer for your land.

2. Add Value to Your Land

Similar to home sellers, land sellers are often advised to add value to their land by making upgrades and improvements. However, the type of improvements to conduct greatly differ depending on the type of property you are selling and who you’re selling it to. 

Since you’re selling land to investors, you need to make long-term improvements that add value now and in the future. This is to serve the priority of investors to buy land that will give them steady ROI years from now. Some examples of improvements and upgrades that you can make include: 

  • Ensuring easy access to the property 
  • Boosting curb appeal by cleaning up and sweeping away branches, leaves, and debris 
  • Setting up clear property boundaries
  • Adding the basic utilities, such as power and water supply 

When making improvements to your land, make sure everything answers this question: “Will this improvement add value both now and in the distant future?”

3. Highlight Your Land’s Best Features 

They say that selling land is more difficult compared to selling a home. That’s especially true because you don’t have all the perks of amenities, design and construction quality, furniture, or appliances to use as your main selling point. But that doesn’t mean that your land has no attractive features to boot. 

Things like location, size, and surroundings play a big role in making your land more attractive to potential investors. Make sure to highlight these in your land listing: 

  • Distance from main towns or cities
  • Prime location in an in-demand or luxurious area
  • Soil type 
  • Surrounding sceneries 

Take the Easy Route and Sell Your Land to Slate Land Buyers 

To sell your land quickly and for a good price, you need to put in the work of making upgrades, conducting maintenance, and marketing your property. But some land sellers don’t have the luxury of time to do everything!

If you’re looking for an easier route to liquidate your land, reach out to us! We are land specialists who are interested in all types of properties. We buy land as-is and directly from the sellers, without middlemen and commissions. By selling your property to Slate Land Buyers, you can enjoy an easy, quick, and hassle-free process of liquidating your land. 
Get started today by telling us about your land and requesting a no-obligation, free all-cash offer!

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